As Scrum Masters, we are responsible for having the courage (<-- One of the scrum values) to not only observe, but to also provide tangible, constructive and valuable feedback to our team members as well.
Even if it’s uncomfortable / awkward / scary. I grew up an only child and was thrilled when praised by my parents, teachers, friends, family etc. Accolades in the form of hugs, paper certificates, applause, shiny gold star stickers or smiles confirmed my value and motivated me to maintain or improve my good work. As a professional adult, I still bask in the warmth of positive recognition and compliments, but know it’s not always sunshine and daisies. I can recall a conversation with a previous manager/mentor who once asked how I like to receive feedback. I smiled. “Are you familiar with the shit sandwich?”. The “Shit Sandwich” is built like this: Bread (flattering content) + Meat (unflattering content) + Bread (More flattering content). Because I’m an extremely sensitive perfectionist and I absolutely hate to disappoint, I respond well to this structure. Although I’d love a delicious glutinous carb only toasted sandwich, I welcome observations and suggestions for further improvement. My second favorite feedback tool is the SBI, which stands for “Situation, Behavior, Impact”. According to The Center for Creative Leadership, “When you structure feedback in this way, your people will understand precisely what you are commenting on and why. And when you outline the impact of their behavior on others, you're giving them the chance to reflect on their actions and think about what they need to change. The tool also helps you to avoid making assumptions that could upset the other person and damage your relationship with him or her.” Here’s a real world example: During our retrospective yesterday (situation), you were texting on your phone when the other team members were adding sticky notes to the board (behavior). You are highly regarded on this team so when you appear checked out, I’m concerned that other team members will also follow suit. (impact). For me, the SBI method is easy to apply and helps to provide behavior changes. Also, it allows me to completely consider the what, why and how prior to the conversation. To find out how they would like their feedback to be given, provide a few options to your team members. By opening the conversation this way, you’ll have a much more engaging and effective discussion.
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